Mentions, Tags & Hashtags Policy

Effective Date: 2026

Last Updated: 2026

This Mentions, Tags & Hashtags Policy explains the rules for @mentions, creator tags, user tags, brand tags, content tags, hashtags, metadata tags, category labels, topic labels, cast or crew tags, film tags, community tags, search tags, trending tags, and related tagging features on Playflick.com, operated by Playflick™ Media .ltd.

This policy should be read together with our Terms of Service, Community Guidelines, Content Policy, Comments, Replies & Community Interaction Policy, Direct Messages & Private Communications Policy, Search, Rankings & Recommendations Policy, Anti-Spam & Platform Manipulation Policy, Impersonation Policy, Trademark Policy, Child Safety Policy, Online Safety Policy, and Account Suspension & Termination Policy.

1. Who We Are

Operator: Playflick™ Media .ltd

Website: https://playflick.com

Business Address:
41 Norman Avenue
London
N22 5ES
United Kingdom

Community Support Email: hello@playflick.com
Contact Page: https://playflick.com/contact-us

2. Purpose of This Policy

Tags, hashtags, and mentions help users discover content, identify topics, credit creators, link related people or projects, organise community discussions, and improve navigation.

This policy explains:

How tags, hashtags, and mentions may be used
What misleading or abusive tagging is prohibited
How tag spam and search manipulation may be handled
How harassment through mentions may be restricted
How brand, creator, film, or cast tags should be used
Why tags or mentions may be removed, limited, or corrected

3. Tagging Features May Not Always Be Available

Mentions, tags, hashtags, category labels, topic labels, cast tags, crew tags, brand tags, community tags, search tags, and related metadata features may not be available to every account, creator, business, content type, country, device, or user type.

Playflick may add, remove, restrict, redesign, suspend, or discontinue tagging features at any time.

4. General Tagging Rules

Tags, hashtags, and mentions must be accurate, relevant, lawful, and not misleading.

Users must not use tags, hashtags, or mentions to:

Harass or target users
Spam unrelated topics
Mislead users about content
Impersonate people, creators, brands, or Playflick
Manipulate search, rankings, recommendations, or trends
Promote scams, phishing, malware, or unsafe links
Sexualise or exploit children
Promote hate, violence, illegal activity, or abuse

5. @Mentions

@mentions may allow users to tag, notify, credit, reply to, or reference another account where features are available.

Users should use mentions only where relevant and respectful.

Mentions must not be used for:

Harassment
Spam notifications
Dogpiling or coordinated attacks
Impersonation
Scam promotion
Unwanted sexual contact
Targeting children
Evading blocks or restrictions

6. Harassment Through Mentions

Users must not use repeated mentions, mass mentions, targeted mentions, or coordinated mentions to harass, shame, intimidate, threaten, or pressure others.

Harassing mention behaviour may include:

Repeatedly tagging someone after they ask you to stop
Tagging a person into abusive conversations
Encouraging others to mention or attack someone
Using mentions to spread private information
Using mentions to mock, bully, or sexually harass someone
Using alternate accounts to continue unwanted mentions

7. Hashtags

Hashtags may be used to describe topics, genres, creators, films, series, events, communities, trends, or discussions.

Hashtags should be relevant to the content or discussion.

Users must not use hashtags to mislead viewers, hijack unrelated trends, promote scams, evade moderation, or artificially manipulate discovery.

8. Tag Spam

Tag spam is prohibited.

Tag spam may include:

Using large numbers of unrelated tags
Repeating the same tag excessively
Using trending tags unrelated to the content
Using celebrity or brand tags unrelated to the content
Using hidden or deceptive metadata tags
Adding tags mainly to manipulate search or recommendations
Using tags to redirect users to scams or unrelated content

9. Misleading Tags

Tags, hashtags, and metadata labels must not mislead users about what content contains.

Misleading tagging may include:

Tagging a film, actor, creator, or brand that is not involved
Using false genre tags
Using false age-rating or content-warning tags
Using fake “official” or “verified” tags
Using unrelated trending tags for traffic
Using misleading location or language tags
Using unrelated adult, celebrity, or controversy tags for attention

10. Search and Recommendation Manipulation

Users must not use tags, hashtags, labels, mentions, or metadata to manipulate search, rankings, recommendations, trending lists, category pages, or discovery features.

Playflick may remove, reduce, ignore, demote, or correct tags that appear manipulative, irrelevant, spammy, deceptive, or policy-violating.

11. Creator, Cast, and Crew Tags

Playflick may allow users to tag creators, cast members, crew members, studios, production companies, distributors, or other people connected to content where features are available.

These tags should be accurate and based on genuine involvement.

Users must not falsely tag people as involved in content, especially where doing so could mislead viewers, harm reputation, imply endorsement, or create privacy and safety risks.

12. Film, Series, and Project Tags

Film, series, episode, trailer, documentary, short, or project tags should accurately reflect the content.

Users must not tag unrelated films, famous titles, franchises, or studios only to attract views, confuse users, or manipulate discovery.

Playflick may correct or remove inaccurate project tags where appropriate.

13. Brand and Business Tags

Brand, business, studio, advertiser, sponsor, or partner tags must not mislead users about affiliation, sponsorship, endorsement, licensing, approval, or ownership.

Users must not:

Tag a brand to suggest false sponsorship
Tag a studio to imply false distribution rights
Tag a company to harass or pressure them
Use brand tags to promote counterfeit goods
Use business tags to impersonate another organisation
Use trademarked tags in a confusing or deceptive way

14. Sponsored or Affiliate Tags

If tags, mentions, or hashtags are used as part of sponsored content, paid promotion, affiliate promotion, gifted product promotion, or brand partnership, users should disclose the relationship where required.

More information is available in our Sponsored Content & Affiliate Disclosure Policy.

15. Sensitive or Restricted Tags

Playflick may restrict, review, limit, or remove tags and hashtags connected to sensitive topics.

Sensitive or restricted tags may involve:

Child safety
Self-harm
Violence or tragedy
Hate or extremist content
Illegal activity
Adult or sexual content
Medical, legal, or financial claims
Scams or dangerous challenges

16. Child Safety and Tags

Tags, hashtags, and mentions must not be used to sexualise, exploit, target, identify, groom, harass, or endanger children.

Users must not use tags to:

Sexualise minors
Signal child exploitation content
Help users find unsafe content involving children
Reveal children’s schools, locations, routines, or private information
Invite children to unsafe private contact
Target young users with scams, harassment, or manipulation

Serious child-safety concerns may result in immediate account action and reporting where appropriate or required.

17. Hate, Extremism, and Abuse Tags

Tags and hashtags must not be used to promote hate, violent extremism, threats, targeted harassment, dehumanisation, or abuse.

Playflick may restrict tags, hashtags, coded terms, symbols, slogans, or phrases used to organise, promote, or hide harmful activity.

18. Tagging Private Information

Users must not use tags, mentions, or hashtags to reveal or spread private personal information.

Prohibited information may include:

Home addresses
Private phone numbers
Private email addresses
Identity documents
Financial information
Children’s private information
Private workplace or school details used to harass or endanger someone

19. Automated Tagging and Bulk Tags

Automated tagging, bulk tagging, or API-based tagging must follow Playflick policies, API & Developer Terms, and rate-limit rules where applicable.

Users and developers must not use automation to create spam tags, fake mentions, mass notifications, misleading metadata, or search manipulation.

20. Trending Tags

Playflick may display trending tags or topics where features are available.

Trending status is not guaranteed and may be delayed, corrected, removed, hidden, limited, or adjusted to address spam, abuse, manipulation, safety issues, legal concerns, or platform integrity.

Users must not attempt to manipulate trending tags using bots, fake accounts, coordinated spam, paid engagement, or misleading metadata.

21. Tag Removal, Correction, or Restriction

Playflick may remove, correct, hide, restrict, ignore, demote, or disable tags, hashtags, mentions, or labels where appropriate.

Reasons may include:

Misleading tags
Tag spam
Harassment or abuse
Child-safety concerns
Impersonation
Trademark or rights concerns
Scams, phishing, or malware
Search or recommendation manipulation
Legal or regulatory requirements

22. Reports About Tag or Mention Misuse

Users may report abusive mentions, spam tags, misleading hashtags, impersonation tags, unsafe tags, brand misuse, child-safety concerns, or search manipulation.

Contact:

Email: hello@playflick.com
Contact Page: https://playflick.com/contact-us

Please include:

The content, profile, comment, post, tag, hashtag, or mention involved
The account or user involved
A clear explanation of the issue
Any screenshots, links, tag examples, or supporting evidence
Whether the issue involves harassment, child safety, fraud, impersonation, rights, or private information

23. Enforcement

Playflick may take action where tags, hashtags, mentions, labels, or metadata violate this policy or other Playflick rules.

Enforcement may include:

Removing tags or hashtags
Removing or limiting mentions
Correcting metadata
Restricting tagging features
Restricting search or recommendation visibility
Restricting comments, uploads, or account features
Restricting API or developer access
Suspending or terminating accounts
Preserving records for legal, safety, fraud, rights, or moderation reasons

24. Appeals

If your tag, hashtag, mention, metadata, content, account, or related feature was restricted and you believe Playflick made a mistake, you may request a review under our Appeals Policy where available.

Contact:

Email: hello@playflick.com

Please include:

Your account email
Your username, channel name, business name, or profile URL
The tag, hashtag, mention, or metadata decision you are appealing
Why you believe the decision was incorrect
Any supporting context, rights information, safety information, or screenshots

Do not send passwords, full payment card numbers, bank passwords, or one-time login codes.

25. Privacy and Data Retention

Playflick may process and retain tags, hashtags, mentions, metadata records, tag history, search signals, moderation records, reports, complaints, rights notices, impersonation reports, support messages, appeal records, fraud signals, and enforcement records.

These records may be retained for account operation, safety, fraud prevention, rights protection, moderation, legal compliance, account recovery, appeals, audits, analytics, and platform integrity.

More information is available in our Privacy Policy, Data Retention Policy, and Evidence Preservation Policy.

26. Changes to This Policy

We may update this Mentions, Tags & Hashtags Policy from time to time.

Changes may reflect new tagging features, discovery tools, creator tools, moderation tools, safety practices, spam risks, fraud risks, legal requirements, or platform updates.

Your continued use of Playflick tagging, hashtag, or mention features after changes become effective means you agree to the updated policy.

27. Contact Us

For tag questions, mention abuse reports, hashtag misuse reports, metadata disputes, appeal requests, or policy enquiries, contact:

Playflick™ Media .ltd
41 Norman Avenue
London
N22 5ES
United Kingdom

Community Support Email: hello@playflick.com
Contact Page: https://playflick.com/contact-us
Website: https://playflick.com

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