Effective Date: 2026

Last Updated: 2026

This Box Office, Budget & Performance Data Policy explains the rules for box office data, production budget data, revenue estimates, ticket sales, viewing figures, streaming performance, chart positions, title rankings, audience reach claims, performance metadata, financial claims, data sources, disputed numbers, and related public performance information on Playflick.com, operated by Playflick™ Media .ltd.

This policy should be read together with our Terms of Service, User Generated Content Policy, Creator Analytics & Performance Metrics Policy, Search, Rankings & Recommendations Policy, Title Metadata, Posters & Artwork Submission Policy, Consumer Protection & Fair Trading Policy, Advertising Policy, Fraud Prevention & Risk Review Policy, and Account Suspension & Termination Policy.

1. Who We Are

Operator: Playflick™ Media .ltd

Website: https://playflick.com

Business Address:
41 Norman Avenue
London
N22 5ES
United Kingdom

Performance Data Support Email: hello@playflick.com
Contact Page: https://playflick.com/contact-us

2. Purpose of This Policy

Performance data may help users understand how films, series, episodes, events, trailers, creator works, and entertainment projects performed commercially or publicly. Performance claims must be accurate, clearly sourced where possible, and not misleading.

This policy explains:

• How box office, budget, and performance data may be submitted or displayed
• What users are responsible for when submitting performance claims
• How estimates, rankings, and public figures should be labelled
• What fake, inflated, or misleading performance claims are prohibited
• How disputed performance data may be reviewed
• How Playflick may correct, restrict, or remove performance data

3. Feature Availability

Box office fields, budget fields, revenue estimate fields, viewing figure fields, chart position tools, ranking labels, public performance badges, verification tools, data source fields, dispute tools, and related features may not be available to every user, creator, country, account type, title type, device, or platform surface.

Playflick may add, remove, restrict, redesign, suspend, or discontinue box office, budget, and performance data features at any time.

4. Types of Performance Data

Performance data may include public or submitted information about a title’s commercial, audience, platform, or industry performance.

Performance data may include:

• Box office gross
• Production budget
• Marketing budget where available
• Ticket sales
• Admissions
• Streaming views where disclosed
• Watch hours where disclosed
• Chart positions
• Opening weekend performance
• Regional performance
• Audience reach claims
• Public ranking or milestone claims

5. Responsibility for Accuracy

Users who submit box office, budget, revenue, ranking, or performance data are responsible for ensuring that the information is accurate, lawful, non-misleading, and supported by a reasonable source.

Users must not knowingly submit false budgets, inflated revenue, fake box office, fake streaming numbers, false rankings, or misleading milestone claims.

Playflick may not independently verify every performance data submission before it appears.

6. Box Office Data

Box office data should accurately describe revenue from theatrical or screening performance where submitted.

Users should avoid confusing:

• Domestic box office
• International box office
• Worldwide box office
• Opening weekend gross
• Lifetime gross
• Limited release gross
• Festival screening revenue
• Estimated revenue

Currency, date range, region, and source should be clear where possible.

7. Budget Data

Production budget and marketing budget information should be accurate and clearly labelled.

Users should not misrepresent:

• Production budget
• Marketing spend
• Public funding
• Private investment
• In-kind contributions
• Estimated budget
• Reported budget
• Confirmed budget

Budget estimates should be labelled as estimates where they are not officially confirmed.

8. Streaming and Viewing Performance

Streaming views, watch hours, completion rates, audience reach, subscriber impact, ranking positions, and viewing figures should be represented accurately where disclosed.

Users must not:

• Invent streaming figures
• Misrepresent private analytics as public data
• Claim platform rankings without evidence
• Mislead users about view count methodology
• Present estimates as verified figures
• Use bot activity or invalid traffic as performance proof

9. Estimates and Reported Figures

Some box office, budget, revenue, or performance data may be estimated, reported, modelled, or sourced from third parties.

Users should clearly label data as:

• Confirmed
• Reported
• Estimated
• Projected
• Approximate
• Unaudited
• Third-party sourced
• Creator-submitted

Estimates should not be presented as official or verified unless they are supported by appropriate evidence.

10. Currency and Regional Differences

Revenue and budget figures may differ by currency, region, exchange rate, time period, reporting standard, distribution model, tax treatment, and source.

Users should avoid misleading comparisons between figures that use different:

• Currencies
• Reporting dates
• Markets
• Revenue types
• Gross and net calculations
• Tax or fee deductions
• Distribution arrangements

11. Gross vs Net Revenue

Gross revenue and net revenue are different and should not be confused.

Users should avoid presenting gross revenue as profit or net earnings.

Performance data may not account for production costs, marketing costs, distributor fees, exhibitor shares, platform fees, taxes, refunds, chargebacks, residuals, royalties, financing costs, or other deductions.

12. Profit Claims

Users must be careful when claiming that a title was profitable, loss-making, financially successful, or financially unsuccessful.

Profit claims may require information about:

• Revenue
• Production budget
• Marketing budget
• Distribution costs
• Platform fees
• Tax credits or incentives
• Licensing revenue
• Residuals, royalties, and backend participation

Playflick may remove or restrict misleading profit claims.

13. Chart Positions and Rankings

Chart positions, trending labels, top rankings, most-watched claims, highest-grossing claims, and popularity milestones should be accurate and clearly scoped.

Users should specify where possible:

• The chart or ranking source
• The date or period
• The country or region
• The category
• The platform or publication
• Whether the ranking is official, editorial, algorithmic, or self-reported

14. Internal Playflick Analytics

Internal Playflick analytics, creator dashboards, private performance reports, monetisation reports, and private account metrics may not be the same as public performance data.

Users must not disclose, misrepresent, manipulate, or misuse private analytics in ways that violate Playflick policies, confidentiality duties, or applicable law.

More information is available in our Creator Analytics & Performance Metrics Policy.

15. Third-Party Data Sources

Performance data may come from creators, studios, distributors, cinemas, trade publications, data providers, public records, festival organisers, streaming services, or other third parties.

Third-party data may be incomplete, delayed, inconsistent, estimated, corrected later, or subject to licences and usage restrictions.

Playflick may remove or restrict third-party data if it violates rights, licences, contracts, confidentiality, or platform policies.

16. Fake or Misleading Performance Claims

Users must not use performance data in a false, deceptive, or misleading way.

Misleading performance claims may include:

• Fake box office numbers
• Fake budgets
• Fake streaming views
• Fake ticket sales
• Fake “number one” claims
• Inflated audience reach claims
• Misleading gross-versus-profit claims
• Using invalid traffic as proof of popularity

17. Advertising, Investment, and Sponsorship Claims

Performance data must not be used to mislead advertisers, sponsors, investors, buyers, distributors, grant providers, collaborators, users, or Playflick reviewers.

Users must not use false performance figures to:

• Secure sponsorships deceptively
• Sell fake advertising opportunities
• Mislead investors or distributors
• Obtain grants or incentives unfairly
• Inflate creator value dishonestly
• Misrepresent marketplace or paid content success

18. Invalid Traffic and Artificial Engagement

Views, watch hours, likes, saves, rankings, traffic, revenue, or popularity claims must not be based on invalid traffic, bot activity, fake engagement, click farms, automated playback, or coordinated manipulation.

Playflick may correct, remove, ignore, or adjust performance data affected by invalid traffic or artificial engagement.

More information is available in our Invalid Traffic & Artificial Engagement Policy.

19. Performance Data Disputes

Performance data disputes may arise between creators, studios, distributors, publicists, data providers, cinemas, platforms, investors, advertisers, sponsors, rights holders, or users.

Playflick may review disputes where appropriate, but Playflick may not resolve every private contract, accounting, finance, distribution, audit, investment, sponsorship, reporting, or profit-participation dispute.

Playflick may require official documents, source links, written confirmations, accounting information, legal documents, or verified source materials before making certain changes.

20. Confidential or Non-Public Data

Users must not submit or publish confidential, non-public, embargoed, trade secret, contract-protected, or private performance data without permission or lawful basis.

Playflick may restrict or remove confidential performance data where legal, privacy, contractual, rights, or safety concerns apply.

21. Reports and Support

Users, creators, representatives, studios, distributors, rights holders, data providers, advertisers, sponsors, or viewers may contact Playflick about false performance data, disputed box office figures, misleading budget claims, fake rankings, invalid traffic concerns, confidential data exposure, or performance metadata errors.

Contact:

Email: hello@playflick.com
Contact Page: https://playflick.com/contact-us

Please include:

• The title, figure, ranking, claim, URL, account, or data source involved
• A clear explanation of the issue
• Any supporting official materials, screenshots, source links, accounting information, or rights information
• Your relationship to the title, data source, rights holder, advertiser, or distributor where relevant
• Whether the issue involves fraud, confidential data, rights, investment claims, or legal concerns

Do not send passwords, full payment card numbers, bank passwords, or one-time login codes.

22. Enforcement

Playflick may take action where box office data, budget data, revenue estimates, viewing figures, rankings, performance claims, data sources, or related features violate this policy or other Playflick rules.

Enforcement may include:

• Correcting performance data
• Removing false performance claims
• Removing misleading budget or revenue figures
• Restricting metadata editing tools
• Restricting promotional or advertising tools
• Correcting analytics or ranking signals
• Restricting monetisation or promotional eligibility
• Restricting accounts involved in performance fraud
• Removing content where rights or confidentiality concerns apply
• Suspending or terminating accounts for serious or repeated abuse
• Preserving records for legal, safety, fraud, rights, payment, or moderation reasons

23. Appeals and Review Requests

If your box office data, budget data, performance claim, ranking, figure, promotional content, account, or related feature was removed or restricted and you believe Playflick made a mistake, you may request a review under our Appeals Policy where available.

Contact:

Email: hello@playflick.com

Please include:

• Your account email where relevant
• The title, figure, ranking, claim, URL, or feature involved
• The decision you are asking Playflick to review
• Why you believe the decision was incorrect
• Any supporting official materials, screenshots, source links, accounting information, or rights information

Do not send passwords, full payment card numbers, bank passwords, or one-time login codes.

24. Privacy and Data Retention

Playflick may process and retain performance data records, box office records, budget records, ranking records, revenue estimate records, viewing figure records, data source records, verification records, dispute records, removal request records, rights records, support messages, review records, fraud signals, safety records, and enforcement records.

These records may be retained for platform operation, metadata accuracy, fraud prevention, rights protection, legal compliance, moderation, appeals, audits, analytics integrity, payment protection, and platform integrity.

More information is available in our Privacy Policy, Data Retention Policy, and Evidence Preservation Policy.

25. Changes to This Policy

We may update this Box Office, Budget & Performance Data Policy from time to time.

Changes may reflect new performance data tools, metadata systems, ranking features, verification tools, analytics systems, rights protection practices, advertising rules, legal requirements, or platform updates.

Your continued use of Playflick box office, budget, or performance data features after changes become effective means you agree to the updated policy.

26. Contact Us

For box office data questions, budget disputes, performance claim issues, ranking correction requests, fake performance reports, review requests, or policy enquiries, contact:

Playflick™ Media .ltd
41 Norman Avenue
London
N22 5ES
United Kingdom

Performance Data Support Email: hello@playflick.com
Contact Page: https://playflick.com/contact-us
Website: https://playflick.com

27. Footer Notice

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Playflick™ is a trademark of Playflick™ Media .ltd.