Consumer Protection & Fair Trading Policy

Effective Date: 2026

Last Updated: 2026

This Consumer Protection & Fair Trading Policy explains the rules for fair commercial behaviour, honest trading, clear pricing, truthful product claims, consumer transparency, creator sales, paid content offers, marketplace listings, advertising claims, sponsored claims, fake reviews, fake urgency, hidden fees, unfair pressure, and related commercial activity on Playflick.com, operated by Playflick™ Media .ltd.

This policy should be read together with our Terms of Service, Payments & Billing Terms, Refund Policy, Paid Content Terms, Subscriptions Terms, Advertising Policy, Sponsored Content & Affiliate Disclosure Policy, Brand Deals & Paid Partnership Policy, Creator Marketplace & Services Policy, User Generated Content Policy, and Account Suspension & Termination Policy.


1. Who We Are

Operator: Playflick™ Media .ltd

Website: https://playflick.com

Business Address:
41 Norman Avenue
London
N22 5ES
United Kingdom

Consumer Support Email: hello@playflick.com
Contact Page: https://playflick.com/contact-us


2. Purpose of This Policy

Playflick expects creators, sellers, advertisers, sponsors, businesses, marketplace users, and other commercial users to treat viewers and consumers fairly.

This policy explains:

  • How commercial claims should be presented
  • What misleading trading practices are prohibited
  • How prices, fees, trials, subscriptions, and refunds should be communicated
  • How fake reviews, fake scarcity, and unfair pressure may be handled
  • How consumer complaints and reports may be reviewed
  • How Playflick may restrict unfair or misleading commercial activity

3. Fair Trading Requirement

Commercial activity on Playflick must be honest, lawful, fair, and not misleading.

Users must not:

  • Mislead consumers about products, services, prices, benefits, risks, or availability
  • Hide important terms or fees
  • Use fake reviews or fake testimonials
  • Use fake urgency or fake scarcity
  • Pressure users unfairly into purchases
  • Misrepresent refund rights or cancellation terms
  • Promote scams, counterfeit goods, or unsafe products
  • Target children or vulnerable users unfairly

4. Clear and Accurate Pricing

Prices, fees, subscription charges, paid content costs, marketplace charges, service fees, taxes where shown, delivery charges where relevant, and recurring payment terms should be clear before a user pays.

Users must not:

  • Advertise a misleading price
  • Hide required fees until late in checkout
  • Misrepresent a free trial as fully free if charges may follow
  • Hide recurring subscription charges
  • Use confusing currency information
  • Claim a price is discounted if the original price is fake or misleading

5. Subscription and Renewal Transparency

Subscription offers should clearly explain important terms before purchase.

Important terms may include:

  • Price
  • Billing period
  • Renewal date
  • Cancellation method
  • Trial length where applicable
  • What happens after a trial ends
  • What benefits are included
  • Refund or cancellation limits

More information is available in our Subscriptions Terms and Payments & Billing Terms.


6. Free Trials and Introductory Offers

Free trials, introductory prices, promotional offers, and limited-time discounts must be presented clearly.

Users must not mislead consumers about:

  • Whether payment information is required
  • When billing begins
  • How much will be charged after the offer ends
  • How to cancel
  • Whether the offer is available to everyone
  • Whether the offer can be used more than once
  • Whether the offer is genuinely limited

7. Refund and Cancellation Claims

Refund, cancellation, return, credit, exchange, and guarantee claims must be accurate and not misleading.

Users must not:

  • Claim “no refunds” where legal rights may still apply
  • Promise refunds that will not be honoured
  • Hide cancellation requirements
  • Misrepresent access after cancellation
  • Make refund terms difficult to find
  • Use confusing or unfair cancellation language

More information is available in our Refund Policy, Paid Content Terms, and Subscriptions Terms.


8. Product and Service Claims

Product and service claims must be truthful, accurate, and supported where required.

Users must not make false or unsupported claims about:

  • Product quality
  • Product performance
  • Health or medical benefits
  • Financial results
  • Audience growth
  • Creator earnings
  • Legal compliance
  • Official approval or certification
  • Availability or delivery timing
  • Rights, licences, or ownership

9. Fake Scarcity and Fake Urgency

Users must not use false scarcity, fake countdowns, fake deadlines, fake stock limits, fake waitlists, or false urgency to pressure consumers.

Prohibited practices may include:

  • Claiming “only 2 left” when stock is not limited
  • Using fake countdown timers
  • Claiming an offer ends soon when it does not
  • Claiming high demand without evidence
  • Repeatedly extending “final” offers deceptively
  • Using false pressure to force quick payment

10. Fake Reviews and Testimonials

Fake reviews, fake ratings, fake testimonials, fake endorsements, and manipulated feedback are prohibited.

Users must not:

  • Post fake positive reviews for their own products or services
  • Pay for fake reviews without disclosure
  • Use bots to create fake ratings
  • Hide negative reviews deceptively
  • Misrepresent paid testimonials as independent
  • Use fake customer screenshots or fabricated results
  • Coordinate review attacks against competitors

11. Clear Sponsorship and Commercial Disclosures

Sponsored content, paid partnerships, affiliate links, gifted products, commissions, brand incentives, or other material commercial relationships should be disclosed where required.

Commercial disclosures should be clear, visible, and easy to understand.

More information is available in our Sponsored Content & Affiliate Disclosure Policy, Brand Deals & Paid Partnership Policy, and Product Placement & Branded Content Policy.


12. Marketplace and Creator Service Listings

Marketplace listings, creator service offers, digital downloads, event access, paid tutorials, consulting services, storefront items, and similar offers must be accurate.

Listings should clearly explain:

  • What is being sold
  • Price and fees
  • Delivery method
  • Delivery timeline where relevant
  • Refund or cancellation terms
  • Rights or licence terms where relevant
  • Limitations or eligibility requirements

13. Digital Content and Paid Access

Paid videos, rentals, downloads, subscriptions, memberships, premium posts, supporter benefits, and other digital content should be described accurately.

Users must not mislead consumers about:

  • How long access lasts
  • Whether content can be downloaded
  • Whether content is exclusive
  • Whether content is official or licensed
  • Whether future content is guaranteed
  • Whether refunds are available
  • Whether access may end after cancellation

14. Prohibited Commercial Activity

Playflick may prohibit commercial activity involving unsafe, unlawful, fraudulent, deceptive, or exploitative products or services.

Prohibited activity may include:

  • Scams or phishing
  • Counterfeit goods
  • Illegal streaming or piracy services
  • Fake documents or fake verification services
  • Malware, spyware, or credential theft
  • Fake account recovery services
  • Fake monetisation or follower growth services
  • Products or services that exploit children

15. Children and Vulnerable Users

Commercial activity must not unfairly exploit children, young users, or vulnerable users.

Users must not:

  • Pressure children to buy, subscribe, donate, or send gifts
  • Use misleading child-directed sales tactics
  • Hide sponsorships in child-directed content where disclosure is required
  • Collect children’s personal information unlawfully
  • Use fear, shame, or manipulation to obtain payments
  • Direct children to unsafe payment pages or private contact

16. Financial, Health, and High-Risk Claims

Financial, medical, health, legal, tax, safety, or other high-risk claims must be handled carefully and must not be misleading.

Users must not:

  • Guarantee investment returns
  • Promote get-rich-quick schemes
  • Make unsupported medical claims
  • Misrepresent professional qualifications
  • Hide risks or important limitations
  • Encourage users to ignore professional advice
  • Target vulnerable people with exploitative claims

17. Clear Identity of Sellers and Businesses

Sellers, creators, advertisers, brands, agencies, and businesses should not mislead consumers about who they are or who is responsible for an offer.

Users must not:

  • Impersonate another business
  • Use fake business names
  • Hide relevant seller identity where required
  • Use another brand’s logo without permission
  • Falsely claim Playflick approval or partnership
  • Falsely claim official studio, film, celebrity, or brand status

18. Delivery and Fulfilment

Users offering products, services, digital goods, paid content, marketplace services, or creator services should deliver what they promised.

Users must not:

  • Take payment without intending to deliver
  • Repeatedly miss promised delivery timelines without explanation
  • Substitute different products or services deceptively
  • Hide important delivery limitations
  • Misrepresent availability or stock
  • Use delivery excuses to avoid refunds or support

19. Consumer Complaints

Consumers may report misleading commercial activity, unfair trading practices, fake reviews, hidden fees, refund problems, scam offers, unsafe products, or unfair sales pressure.

Contact:

Email: hello@playflick.com
Contact Page: https://playflick.com/contact-us

Please include:

  • The creator, seller, advertiser, business, product, content, link, or listing involved
  • A clear explanation of the issue
  • Any screenshots, receipts, messages, links, or supporting evidence
  • Whether payment, refund, child safety, fraud, or unsafe products are involved

Do not send passwords, full payment card numbers, bank passwords, or one-time login codes.


20. Review and Investigation

Playflick may review commercial activity where consumer protection, fair trading, fraud, payment, safety, advertising, or policy concerns exist.

Review may involve:

  • Listings
  • Descriptions
  • Prices and fees
  • Checkout flows
  • Refund claims
  • Reviews and ratings
  • Sponsored disclosures
  • Messages and support records
  • Payment and chargeback records

21. Enforcement

Playflick may take action where users engage in unfair, misleading, fraudulent, unsafe, or unlawful commercial activity.

Enforcement may include:

  • Removing or editing misleading claims
  • Removing unsafe links
  • Removing fake reviews or ratings
  • Restricting listings or marketplace tools
  • Restricting paid content or subscription tools
  • Restricting advertising or sponsorship tools
  • Restricting payments or payouts
  • Issuing refunds or credits where appropriate
  • Suspending or terminating accounts
  • Preserving records for legal, safety, fraud, payment, or moderation reasons

22. Appeals

If your listing, commercial claim, paid content, subscription offer, marketplace feature, payment, payout, account, or related feature was restricted and you believe Playflick made a mistake, you may request a review under our Appeals Policy where available.

Contact:

Email: hello@playflick.com

Please include:

  • Your account email
  • Your creator, seller, business, brand, or advertiser name
  • The consumer protection or fair trading decision you are appealing
  • Why you believe the decision was incorrect
  • Any supporting pricing, disclosure, delivery, refund, rights, or payment information

Do not send passwords, full payment card numbers, bank passwords, or one-time login codes.


23. Privacy and Data Retention

Playflick may process and retain consumer complaint records, commercial listing records, pricing records, disclosure records, review records, payment records, refund records, chargeback records, marketplace records, fraud signals, support messages, appeal records, and enforcement records.

These records may be retained for consumer protection, fraud prevention, payment disputes, tax, accounting, legal compliance, moderation, appeals, audits, and platform integrity.

More information is available in our Privacy Policy, Data Retention Policy, and Evidence Preservation Policy.


24. Changes to This Policy

We may update this Consumer Protection & Fair Trading Policy from time to time.

Changes may reflect new marketplace tools, paid content features, subscription tools, advertising rules, consumer protection standards, fraud risks, legal requirements, or platform updates.

Your continued use of Playflick commercial, paid content, marketplace, advertising, or sponsorship features after changes become effective means you agree to the updated policy.


25. Contact Us

For consumer protection questions, fair trading reports, misleading commercial claims, fake review reports, refund concerns, appeal requests, or policy enquiries, contact:

Playflick™ Media .ltd
41 Norman Avenue
London
N22 5ES
United Kingdom

Consumer Support Email: hello@playflick.com
Contact Page: https://playflick.com/contact-us
Website: https://playflick.com


26. Footer Notice

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Playflick™ is a trademark of Playflick™ Media .ltd.