Brand Deals & Paid Partnership Policy

Effective Date: 2026

Last Updated: 2026

This Brand Deals & Paid Partnership Policy explains the rules for creator brand deals, paid partnerships, sponsored mentions, gifted products, free services, affiliate relationships, endorsements, product placements, brand integrations, paid reviews, commercial collaborations, and related partnership activity on Playflick.com, operated by Playflick™ Media .ltd.

This policy should be read together with our Terms of Service, Sponsored Content & Affiliate Disclosure Policy, Sponsorship Marketplace Policy, Advertising Policy, Creator Monetisation Terms, Creator Code of Conduct, Content Policy, Community Guidelines, Consumer Protection & Fair Trading Policy, and Account Suspension & Termination Policy.

1. Who We Are

Operator: Playflick™ Media .ltd

Website: https://playflick.com

Business Address:
41 Norman Avenue
London
N22 5ES
United Kingdom

Partnership Support Email: hello@playflick.com
Contact Page: https://playflick.com/contact-us

2. Purpose of This Policy

Creators may work with brands, studios, agencies, advertisers, sponsors, distributors, product companies, event organisers, and other businesses. These relationships must be honest, safe, lawful, and clearly disclosed where required.

This policy explains:

What counts as a brand deal or paid partnership
When creators should disclose commercial relationships
How paid reviews and endorsements should be handled
What product claims are prohibited or restricted
How brand approvals and creative control may work
How Playflick may enforce against misleading partnerships

3. What Counts as a Brand Deal?

A brand deal may exist when a creator receives money, products, services, benefits, discounts, travel, access, commissions, credits, gifts, or other value in exchange for promoting, reviewing, mentioning, featuring, linking to, or endorsing a product, service, brand, project, event, film, series, studio, or business.

Brand deals may include:

Sponsored videos
Paid product mentions
Gifted products
Affiliate links
Discount codes
Paid reviews
Product placements
Event invitations
Travel or hospitality benefits
Studio, film, or trailer promotions

4. Disclosure Is Required Where Applicable

Creators must clearly disclose paid partnerships, sponsorships, affiliate relationships, gifted products, free services, commissions, or other material connections where required by Playflick policy or applicable law.

Disclosures should be easy for viewers to notice and understand.

More information is available in our Sponsored Content & Affiliate Disclosure Policy.

5. Clear Disclosure Wording

Disclosures should be clear, simple, and placed where viewers are likely to see them.

Disclosure wording may include:

“Sponsored by [Brand].”
“Paid partnership with [Brand].”
“This video includes paid promotion.”
“Affiliate link: I may earn commission.”
“Product provided by [Brand].”
“I received this service for free.”

Vague wording such as “thanks,” “collab,” “partner,” or “ambassador” may not be enough if it does not clearly explain the commercial relationship.

6. Placement of Disclosures

Disclosures should appear close to the sponsored content, link, endorsement, or product claim.

Depending on the content type, disclosures may appear in:

The video itself
The beginning of the video where appropriate
The video description
The livestream description or pinned comment
The profile bio or link section where relevant
The storefront or marketplace listing where relevant
The post, comment, or message containing the promotion

Creators should not hide disclosures behind “read more” sections, unclear wording, tiny text, fast-moving text, or confusing language where viewers may miss them.

7. Honest Reviews and Endorsements

Reviews, endorsements, recommendations, testimonials, and product claims must be honest and not misleading.

Creators must not:

Claim to use a product they have not used
Claim results they did not experience
Hide important risks or limitations
Post fake testimonials
Give false ratings or fake praise
Mislead viewers about whether they were paid
Present a paid ad as an independent review where disclosure is required

8. Product Claims

Product claims must be truthful, accurate, and supported where required.

Creators and brands must not make false or unsupported claims about:

Health benefits
Weight loss
Medical treatment
Financial returns
Safety
Product performance
Availability
Legal compliance
Professional approval
Guaranteed results

9. Restricted Brand Deal Categories

Playflick may restrict or prohibit brand deals involving certain products, services, industries, claims, or audiences.

Restricted or prohibited categories may include:

Illegal goods or services
Scams, phishing, or malware
Counterfeit goods
Unsafe financial schemes
Unsafe health or medical claims
Weapons or dangerous products where prohibited
Adult sexual services where prohibited
Gambling, betting, or lottery services where prohibited
Nicotine, drugs, or controlled substances where prohibited
Products or services that exploit children

10. Child Safety and Young Audiences

Brand deals must not exploit, manipulate, pressure, sexualise, or endanger children or young users.

Creators and brands must not:

Pressure children to buy, subscribe, donate, or send gifts
Hide sponsorships in child-directed content where disclosure is required
Promote unsafe products to children
Collect children’s personal information unlawfully
Use children deceptively in commercial content
Direct children to unsafe external sites or private contact

Serious child-safety concerns may result in immediate account action and reporting where appropriate or required.

11. Affiliate Links and Discount Codes

Affiliate links, discount codes, referral codes, commission links, and tracking links must be disclosed where required.

Creators must not:

Hide that they may earn commission
Use misleading discount claims
Claim a discount is exclusive if it is not
Use fake urgency or fake scarcity
Link to unsafe or scam websites
Promote prohibited products through affiliate links

12. Product Placement

Product placement may include showing, using, wearing, mentioning, or featuring a product, service, brand, logo, location, studio, film, or business as part of content.

Product placement should be disclosed where required and must not mislead viewers about sponsorship, editorial independence, or paid promotion.

13. Paid Reviews

Paid reviews must be disclosed where required and must be honest.

Brands must not require creators to provide false positive reviews, hide negative experiences, make unsupported claims, or misrepresent the creator’s genuine opinion.

Creators must not sell fake reviews or pretend a paid review is independent where disclosure is required.

14. Brand Approval and Creative Control

Brand deals may involve draft review, brand approval, legal review, talking points, revision requests, or campaign guidelines.

However, sponsors must not require creators to:

Break Playflick policies
Hide required disclosures
Make false claims
Target children unfairly
Promote prohibited goods or services
Use copyrighted material without permission
Mislead viewers about results, risks, or sponsorship

15. Conflicts of Interest

Creators should disclose material conflicts of interest where required or where the conflict could reasonably affect viewer understanding.

Conflicts may include:

Being paid by a brand being reviewed
Owning part of a product or business being promoted
Receiving commission from sales
Receiving free travel, hospitality, or access
Having a family or business relationship with the brand
Receiving future compensation based on content performance

16. Sponsored Content and Editorial Content

Creators should avoid confusing viewers about whether content is independent editorial content, sponsored content, advertising, affiliate promotion, or paid partnership content.

Sponsored segments, paid reviews, and brand integrations should not be disguised in a way that misleads viewers.

17. Rights, Licences, and Third-Party Material

Creators and brands are responsible for ensuring they have the rights needed for sponsored content.

This may include rights to use:

Music
Film clips
Trailers
Images
Logos
Product footage
Actor or influencer likenesses
Studio or brand materials

Sponsored content may still be removed or restricted if it infringes rights or violates Playflick policies.

18. Paid Partnership Labels and Tools

Playflick may provide paid partnership labels, disclosure fields, branded content tools, sponsorship tags, or other disclosure tools where available.

Using Playflick disclosure tools may not fully satisfy every legal requirement in every country.

Creators and brands remain responsible for making required disclosures clearly and correctly.

19. Brand Deal Payments

Brand deal payments may be handled directly between creators and brands or through Playflick tools where available.

If payments are processed through Playflick, they may be subject to:

Payment-provider rules
Platform fees
Tax requirements
Payout thresholds
Refunds and chargebacks
Fraud review
Identity or business verification
Account balance and ledger rules

Payments made outside Playflick may not be protected by Playflick payment or dispute processes.

20. Brand Deal Disputes

Disputes may arise between creators, brands, agencies, sponsors, studios, distributors, or businesses about content, payment, approvals, delivery, results, rights, exclusivity, cancellation, or disclosure.

Playflick may provide support tools where available, but Playflick may not resolve every private contract, commercial, creative, or legal dispute.

21. Misleading Brand Deal Activity

Misleading brand deal activity is prohibited.

Prohibited conduct includes:

Fake sponsorship claims
Fake brand logos or approval badges
Undisclosed paid endorsements where disclosure is required
Fake reviews or testimonials
Fake audience metrics to obtain brand deals
Using brand names to scam creators or viewers
Impersonating brands, agencies, or Playflick partnership teams

22. Reports About Brand Deal Abuse

Users may report undisclosed sponsorships, fake endorsements, misleading paid reviews, fake brand deals, unsafe product promotions, affiliate link abuse, or paid partnership scams.

Contact:

Email: hello@playflick.com
Contact Page: https://playflick.com/contact-us

Please include:

The content, creator, brand, business, link, or campaign involved
A clear explanation of the issue
Any screenshots, links, disclosure examples, contracts, or messages where relevant
Whether the issue involves fraud, child safety, unsafe products, or misleading claims

Do not send passwords, full payment card numbers, bank passwords, or one-time login codes.

23. Enforcement

Playflick may take action where brand deals, paid partnerships, endorsements, product placements, affiliate links, or commercial claims violate this policy or other Playflick rules.

Enforcement may include:

Requiring disclosure changes
Removing or restricting content
Removing unsafe links
Restricting paid partnership tools
Restricting creator monetisation
Restricting sponsorship marketplace access
Restricting advertiser or business tools
Withholding or reversing payments where permitted
Suspending or terminating accounts
Preserving records for legal, safety, fraud, payment, or moderation reasons

24. Appeals

If your brand deal, paid partnership content, disclosure, affiliate link, account, payment, or related feature was restricted and you believe Playflick made a mistake, you may request a review under our Appeals Policy where available.

Contact:

Email: hello@playflick.com

Please include:

Your account email
Your creator, brand, business, agency, or advertiser name
The brand deal or paid partnership decision you are appealing
Why you believe the decision was incorrect
Any supporting disclosure, campaign, rights, payment, or verification information

Do not send passwords, full payment card numbers, bank passwords, or one-time login codes.

25. Privacy and Data Retention

Playflick may process and retain brand deal records, disclosure records, paid partnership records, campaign records, affiliate link records, marketplace records, payment records, payout records, dispute records, fraud signals, support messages, appeal records, and enforcement records.

These records may be retained for platform operation, monetisation, advertising compliance, fraud prevention, payment disputes, tax, accounting, legal compliance, moderation, appeals, audits, and platform integrity.

More information is available in our Privacy Policy, Data Retention Policy, and Evidence Preservation Policy.

26. Changes to This Policy

We may update this Brand Deals & Paid Partnership Policy from time to time.

Changes may reflect new creator tools, paid partnership labels, sponsorship tools, marketplace features, disclosure rules, advertising standards, safety practices, legal requirements, or platform updates.

Your continued use of Playflick brand deal or paid partnership features after changes become effective means you agree to the updated policy.

27. Contact Us

For brand deal questions, paid partnership concerns, disclosure issues, affiliate link reports, fake sponsorship reports, appeal requests, or policy enquiries, contact:

Playflick™ Media .ltd
41 Norman Avenue
London
N22 5ES
United Kingdom

Partnership Support Email: hello@playflick.com
Contact Page: https://playflick.com/contact-us
Website: https://playflick.com

कृपया ध्यान दें कि यदि आपकी आयु 18 वर्ष से कम है, तो आप इस साइट तक नहीं पहुंच पाएंगे।